Ride
Better.

2× Olympian · 3× World Medalist · High Performance Snowboard Coach

Train with Jamie Nicholls — World-class snowboarder turned coach. Tailored sessions for all levels at The Snow Centre, Hemel Hempstead, The Snow Centre Manchester and beyond.

Olympian
10+
Years Coaching
★ 5.0
Rated
Jamie Nicholls snowboarding

From Yorkshire
to the Olympics

It all began at a small plastic slope in the hills of Yorkshire. At 7 years old, Jamie's snowboarding journey started — and he hasn't looked back since.

Now a two-time Olympian and GB Snow Sports coach working with the country's top athletes, Jamie brings world-class expertise to every coaching session. Snowboarding is an art, not just a sport — and Jamie's approach reflects that.

Whether you're a complete beginner or an experienced rider wanting to unlock freestyle features, Jamie's sessions are structured, personal, and genuinely transformative.

2× Winter Olympian 3× World Medalist High Performance Coach Freestyle Specialist All Abilities Welcome

Choose Your
Session

All private 1 hour 1-1 sessions will either take place at The Snow Centre, Hemel Hempstead or Manchester. Beginner to advanced — there's a session for every level.

Bespoke Package
Tailored · High Performance
Price on Request

Designed for high-level athletes and riders seeking a longer-term coaching relationship. Multiple sessions, performance planning, and a programme built entirely around your goals.

  • Multi-session programmes
  • High performance athletes
  • Full competition prep
  • Video & technical analysis
  • Fully bespoke to you
Enquire via WhatsApp

What Riders
Are Saying

"

My first session with Jamie was back in July — I couldn't believe how far I progressed in just an hour. I was hitting features I'd never attempt on my own. My daughter loved it too.

Sam White
Intermediate Rider
"

Five stars all round. I came from a sports background and wanted to get into freestyle. Within the first hour with Jamie I was hitting boxes and rails — and genuinely loving it.

Josh Stevens
Experienced Rider · Freestyle
"

Jamie is an incredible teacher with a great way of explaining things. I'd never tried freestyle features before — he gave me so much confidence in just one session. Recommend to anyone.

Jonathan Montoya
Beginner · First Lesson
"

We had a productive session and managed to get through a lot in the time we had. It felt good to clean up some basic tricks and come away with a more solid foundation to build on. Thanks Jamie

Eva Finkel
Experienced Rider

Reserve Your
Spot

Sessions at The Snow Centre, Hemel Hempstead and The Snow Centre Manchester. Pick a package, choose your date and time, and confirm your details. Jamie will follow up within 24 hours.

Limited sessions available each month — spots fill fast.
📍
Location
The Snow Centre
St Albans Hill, Hemel Hempstead HP3 9NH
📍
Location
The Snow Centre Manchester
Chill Factore, Trafford Way, Manchester M41 7JA
Live Booking System

The Snow Centre
Hemel Hempstead

One of the UK's finest indoor snow facilities. Real snow, world-class park features, and year-round riding — the perfect training ground.

St Albans Hill, Hemel Hempstead, HP3 9NH

The Snow Centre
Manchester

Bringing world-class coaching to the North. The same tailored, expert sessions — now available at Manchester's premier indoor snow facility.

Chill Factore, Trafford Way, Manchester, M41 7JA

Follow The
Journey

@jamienichollsuk

Common
Questions

All levels are welcome — the only requirement is that you can do basic turns and get down the slope safely, and are comfortable using the lift. Whether you're completely new to freestyle or an experienced rider looking to push your riding to the next level, Jamie tailors every session entirely to where you are right now and where you want to go.
The Snow Centre has rental equipment available if you don't have your own kit. Jamie will advise on what's best for your session when you book. A lift pass is included in the session price.
Jamie will be in touch the day before your session to confirm the exact meeting point. As a general rule you'll meet at the entrance to the slope in the rental area — but if you have any questions on the day, just use the WhatsApp button on this site and Jamie will get straight back to you. Sessions take place at The Snow Centre, Hemel Hempstead (St Albans Hill, HP3 9NH) or The Snow Centre Manchester (Chill Factore, Trafford Way, M41 7JA).
Private sessions are 1 hour of focused 1-on-1 coaching with Jamie. This is plenty of time to make real, noticeable progression. For athletes looking for longer-term development, ask about the Bespoke Package.
Yes — you can add one extra person to your session for an additional £60. Just select the "Extra Person" add-on when booking through the scheduler.
The Bespoke Package is designed for competitive or high-performance athletes who want a longer-term coaching relationship with Jamie. It includes multi-session programmes, competition preparation, video analysis and a fully personalised plan. Price is on request — message Jamie on WhatsApp to discuss.
Yes — Jamie is available for international coaching, snow camps and athlete development programmes abroad. Get in touch via WhatsApp or Instagram to discuss options.
Life happens — just message Jamie as soon as possible via WhatsApp and he'll do his best to find an alternative slot. Please give at least 48 hours notice where you can.
Got a question? Ask Jamie ✌️